This is the second the main article about link building and backlink checking tools, be sure to check the first one called "Link Building Tips and Tools Part One: Directories & Article Marketing" ;.Without further ado let's get right into the meat of the link building advice.
Forum commenting
There are plenty of forums on the web, where you could not just speak out the mind and share your ideas, but also drop some links leading to your website. Most forums enable you to add a dofollow link in your signature and choose your anchor text which is displayed below each of one's posts there.
But be careful. Ensure that you speak to the stage of the threads' topics. Don't just drop in spamming with the posts about your product, otherwise you are running a threat of being banned and all your optimization efforts on this field is likely to be in vain.
Social bookmarking
Social bookmarking websites are one of the most popular tools for link building. They can make considerable contribution into SEO and gear up your business on-line.
Prior to the advent of social bookmarking sites saving the ways to favorite web stuff appeared to be that: users had to click the bookmark icon inside their browser and save the link. This is called offline bookmarking. However now with the internet bookmarking they can do much more. Social bookmarking sites let store, tag and share one's favorite links. Now users can usage of the set of a common sites from any place where you could find internet connection, they can arrange a common links, split them into categories and moreover they can share those links with friends, colleagues or simply a random guy, who hits their account.
Social bookmarking sites can be utilized for SEO purposes in two ways. First, search engines crawlers love links originating from there, because these sites are treated as credible link sources. That adds as much as the degree of credibility to your website and lets it gradually move up browsing results. Second, social bookmarking puts the notion of favoring and promoting website content on steroids. People, who have accounts on social bookmarking sites may connect to your content: rate it down, comment about it, repost, crosspost it inside their blogs, which eventually makes it go viral. All that works like a chain reaction that ends up in your website's higher rankings.
In a word, social bookmarking sites make the cream of the cyberspace rise to the top.
Top 10 of social bookmarking sites are: Digg, Propeller, StumbleUpon, Reddit, Newsvine.com, Delicious, Fark, Blinklist, Clipmarks, Showtwire, etc.
Link baiting
The notion of link baiting is self-explanatory. This term has been coined in SEO sphere and basically it's about creating some appealing web content that is targeted at generating links leading to your website. With the increasing popularity of social bookmarking sites and blog platforms this content can simply go viral, bringing more visitors and traffic to your site.
Some webmasters and bloggers describe link baiting as among the methods of link building, another claim that it's a natural outcome of making up compelling website content. But indeed link baiting is a wide-ranging notion which includes a great selection of practices, such as for example writing mind-blogging, sensational and even raising controversy posts, conducing awards, organizing on-line competitions and lots more.
So, is you stretch up the resources of one's imagination and shape outstanding content you can garner plenty of top quality links, your website can gain more popularity and automatically excel in terms of rankings.
Link exchange
Link exchange can augment your on-line popularity to the heights and boost you website's traffic. Exchanging your links with other sites you should take into account these points. First of all links from different site have different SEO value. For instance links from sites with an increased PR (Google's standard determining the caliber of a website) are a lot more valuable for SEO. Another key point is relevancy. If you have a web site about organizing wedding ceremonies and get a link from some funeral agency's website it's not going to work out well for the SEO.
Also mind that reciprocal links have practically no effect on SEO. Search engine spiders tend to ignore the links which can be obtained in quid-pro-quo way. That's why you have to build up more complicated schemes of link exchange, such as for example three-, four-way links, link-rings etc.
When you get your links you can't but keep a hawk eye on them. You need to run constant checks to manage whether your links stay in position and your link partners don't cheat you. And after all keep in mind that SEO job is never done, what concerns link building. You can't relax and rest on laurels since it is a continuing process and demands your constant attention. An excellent backlink checker- a keystone to on-line success.
As you see, link building is fairly long and painstaking process. That's why you can't do without good SEO software.
A backlink checker is an indispensable leg-up in website optimization. It can benefit you tackle the challenges that'll you might face when doing link building. An innovative backlink checker sniffs out the premium quality link sources, does the research of your backlink profile or X-rays the links of one's on-line competitors, checks perhaps the links leading to your website stay in position and many more. It's a must-have SEO tool which will assist you in your search for links and finally subscribe to your website's high ranking.
There are plenty of free and paid backlink checkers out there. Among probably the most widely found in SEO are Yahoo! Site Explorer, Backlink Watch and SEO PowerSuite.
Yahoo! Site Explorer is the grandpa of all backlink checkers that has ever existed. It's free and easy in use. All you have to complete is enter the URL of one's website and it generates the set of sites lined to yours. But maybe due to the advanced age it can't handle some tough link checking tasks properly. Sometimes it shows the wrong count of backlinks and it enables you to check only 1,000 of these per domain, irrespective of exactly how many links your website actually has.
Backlink Watch is another on-line SEO tool that enables you to check what sites link to your webpage. Basically it works like Yahoo! Site Explorer: you are to enter your website's URL and run the app. Besides the info about links to your website it offers you some valuable analytical data like the anchor text of the backlinks, the title of linking pages, perhaps the links are dofollow or nofollow etc. But don't expect that Backlink Watch work wonders and give you a whole set of backlinks. It shares the exact same database with Yahoo! Site Explorer, that's why the outcome is likely to be practically the same.
If you exercise a significant way of link building you need a solid backlink checker. One of them is SEO SpyGlass. It's the sole backlink checker that has bypassed 1,000 links limit and reached the record quantity of links found per site - 50, 000. Besides SEO SpyGlass evaluates each link based on 26 criteria, such as for example Google Page rank, Alexa Rank, the number of links which come from Yahoo! or DMOZ directories, exact anchor texts and URLs of each link, domain age, exact link value and dozens more.More info
